IFFCO
How a global FMCG conglomerate improves communication for its regional team
12,000+
employees across the IFFCO group worldwide
3
employees on the BiH team enrolled in the program
Online
1-on-1 format, built around the team's schedule
About the company
IFFCO is a global conglomerate headquartered in the UAE, active in fertilizers, food, and packaging, with more than 12,000 employees worldwide. The team in Bosnia and Herzegovina is part of this international network and communicates regularly with head office and partners across multiple markets.
The challenge
Communicating with head office in the UAE
As part of the global IFFCO group, the regional team in BiH reports and coordinates regularly with head office in the UAE. That communication has to be clear and professional, regardless of time-zone or business-culture differences.
Working with partners across multiple markets
IFFCO operates in fertilizers, food, and packaging across multiple markets at once. The team has to communicate consistently with partners and customers from different countries, in English as the shared language.
No time for traditional classes
A small regional team with full operational responsibilities didn't have time for classic, fixed-schedule classes. The program had to be online, individual, and adaptable to daily priorities.
The solution
We created a one-on-one online program for three employees on the regional team. Session content is built around real communication with head office in the UAE — reports, calls, and correspondence — with terminology specific to manufacturing and the FMCG industry. The schedule is fully adapted to participants' operational responsibilities.
Sessions are built around real situations: reporting to head office in the UAE, preparing for calls, and correspondence with teams in other markets.
Work on language specific to the industry: production processes, supply chain, and commercial communication, instead of general business English.
Sessions fit the team's operational schedule without disrupting daily work, available whenever participants need them.
Results
Program continuity
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